eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Elastic Path Acquires No-Code Frontend Unstack

Unstack brings commerce, content, and customer data together for business users to quickly orchestrate unique frontend experiences that drive business growth without reliance on IT.

Elastic Path is the company powering mission-critical digital commerce for the world's leading brands, such as Intuit, Pella, T-Mobile, and over 250 other leading brands.

In the composable market in the past year, there has been somewhat of a shift.  Both Commercetools and Elastic Path have acquired front-end software.  It appears even composable platforms like certain things all-in-one, although both platforms still allow the flexibility for buyers to choose any front-end software stack they want.

Elastic Path: Elastic Path Acquires Unstack To Empower Merchandisers With Blazing-fast No-code Frontend