How Do I Break Through The Conversation As a Service Provider?

Consulting
Written By Rick Watson

If the Zero Interest Rate policy did one thing, it exploded the number of service providers in the eCommerce universe. It's crowded out there.

In each segment, this means if you're not one of the top 3, you are just trying to get mentioned, like literally at all. Silence is the worst marketing.

Over the past several years, you've listened to me as I've ranted and sometimes raved about eCommerce. Over time, my daily LinkedIn musings have created a unique media business: e-mail, podcast, Youtube, and speaking events.

Say hello to RMW Commerce's Media offerings.

What is RMW Commerce Media?

Part operator: Because I work with mid-market and Enterprise companies every day on real challenges.

Part analyst: Because brands just want unbiased information that is not bought and paid for.

Part influencer: if you know, you know.

Part channel: unique outlets for you to work with me to connect your market: from virtual to in-person, across e-mail, video to audio.

We have packages for people in two situations:

1 > Develop Thought Leadership, Start Valuable Market Conversations

* Own an important segment

* Sharpen your message

* Market reintroduction

(you need help creating a sharp message)

2 > Gain Awareness, Get Noticed

* Get included in the conversation

* Amplify key messages

(you have the message, but your distribution and conversations need help)

Drop me a Direct Message if this sounds interesting, and join a growing list of companies participating. In just the last two years, Convictional, Shopware, VTEX and ShipBob - with more coming soon.

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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