Probiotic Soda Brand Olipop Valued At $1.85B In $50M Series C Funding Round

Retail
Written By Rick Watson

Olipop is the high-fiber, lower-sugar soda startup and the top nonalcoholic brand in the U.S.

Probiotic soda brand Olipop has raised $50 million in Series C funding at a valuation of $1.85 billion that will be used to expand product development, marketing, and distribution. The company reportedly recorded revenue of between $400 and $450 million last year. The better-for-you beverage sector is currently a battle between Olipop and competitor Poppi. The company claims to be profitable and maintaining triple digit growth.

Bloomberg: Olipop Valued at $1.85 Billion in $50 Million Funding Round

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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